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24/7 TV
  1. 1Plan
  2. 2Build
  3. 3Run
  4. 4Grow
A white satellite dish and antenna on a rooftop at sunrise with glowing orange lines arcing to buildings and phones across a city
Step 4 of 4 · Grow

Grow: earn from the channel and reach more screens

Once the channel runs, the next questions are who pays for it and where else it can be watched.

  • You will leave with
  • Break positions and sponsor slots
  • Reports to guide the next week
  • A channel on more kinds of screen
01
02

Read the results, then adjust

Audience reports show who watches, from where and for how long. Use them to reshape the line-up and the breaks: move what draws viewers to better hours, repeat what works and retire what does not.