Ways to start, and what to gather first
Begin at the starting point that fits today and change it as the channel develops.
Four starting points
| Starting point | Best for | What we scope together | How it is priced |
|---|---|---|---|
| Pilot | One channel, or a trial run | A first channel, a starter library and the branding you need to see it on air | Quoted for your case |
| Growth | A channel that is starting to earn from ads | Break planning, sponsor slots and the audience reports that guide them | Quoted for your case |
| Network | Several channels and several teams | Shared library, roles, templates and a view across all channels | Quoted for your case |
| Safety net | A dormant copy of an existing channel | Mirrored content, a matching schedule and a rehearsed switch-over | Quoted for your case |
These are a guide to the conversation, not a menu. Most customers mix elements from more than one.
Gather these first
- A list of the programs you already own, with running times
- Dates on which any item may start or must come down
- Your logo and any artwork for notices or sponsors
- Live sources you plan to include, and when they happen
- The rhythm of a normal week and the exceptions
- The people who will log in, and what each should be able to do
- The countries or time zones your viewers are in
Rough is fine. A sample of your usual files helps us confirm how they will be handled.
How we shape a quote
No two channels look alike, so a quote follows what you actually run: how many channels, how much stored media, how many live hours and how large an audience. A figure built for your case is more useful than a price list that suits nobody.
Tell us what you have
A channel sketch, a call or an email.
We ask follow-up questions
Usually about content, audience and timing.
We show a channel
Built around content like yours.
You decide
Terms are set out in your proposal first.
Questions to settle
Terms depend on the service you choose, and we set them out clearly in your proposal before you decide.
Ask us. We will talk through a pilot channel and how it could be set up for you.
Delivery to your audience is part of what we scope. Tell us the audience size you expect and we will show how it is covered in the quote.
Pick a theme your library can support, then read Line-ups for how to lay out a first week.